I ’ve learned a thing or two over the past decade of blogging and the reality of being a professional blogger is not all that it sounds like or looks like. It’s tough climb to the top and it takes a lot of time, a lot of detours, a lot of surprise challenges, and tons [...]
Your Quick Yet Essential Introduction to Google Adsense
To get one of the checks above you have to have more than just a blog and a few pageviews every so often – you have to optimize your blog and execute against a strategy so that it pays off, not only for your own bottom line but also for your users. But before we [...]

Boost Your Blog #4: Optimize Other Key Pages
Continuing our discussion of things you could be doing right now to improve your blog, today’s tip is: 4. Optimize other key pages Yesterday, we talked about pages on your blog, and it might also be worthwhile looking over some of the other key pages on your blog. For example, the About page is one [...]
Boost Your Blog #3: Optimize Your Advertising Page
Continuing our discussion of things you could be doing right now to improve your blog, today’s tip is: 3. Optimize your advertising page When I mentioned I was writing this post on Google+ (connect with me here), Nick Roshon suggested auditing your advertising page. If monetization through selling advertising is part of your business model, [...]
Boost Your Blog #2: Start an Email Newsletter
Continuing our discussion of things you could be doing right now to boost your blog, today’s tip is: 2. Start an email newsletter This is another tactic that I know many bloggers are convinced of. But for one reason or another it’s seen as something they’ll do “one day”—maybe when they have more traffic, maybe [...]
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